Deskripsi
Copywriting: How to Write Advertisement that Sells
- Anatomi Copywriting yang Berhasil
- Eksekusi: Cara Riset & A/B Test Copywriting
- Cara Nulis Iklan yang Efektif & Memikat
- Manajemen Mood dan Kreativitas
- Manajemen Respon Netizen (Expecting the Expected)
- Monitor Efektivitas Copywriting
- Case study (Good & Fail Examples)
How to Create A Creative Campaign Based On Audiences Insights + Case Studies
- Audiences Insight on Creative Campaign Planning: What, Why, and How?
- Social Listening: Cara Ngertiin Apa yang Audiens Kita Mau, Suka, dan Pasti Bakal Relate
- Cara bikin ide campaign: Mulai dari badai otak (brainstorm), ngefilter ide, sampe eksekusinya
- Tips dan trik simpel buat bikin brief campaign yang cakep dan efektif
- Bonus Section: How to Deal with Stakeholders, Client, & Boss Expectation?