Deskripsi
Sub topik:
- Principle and Fundamentals: Strategic Thinking on Creating Campaign
- Riset Riset Riset: Identifying Customer Pain Point and Finding The Unique Selling Point
- Craft The Creative: How to Create Campaign that Moves People and Last for Decades?
- Excellent Execution: How to Manage People and Budget for Different Campaign Scales
- How Campaign Works on Various Medium?: TVC, Social Media, and Another Platform
- What Works & Doesn't for Campaign in Various Industry: From FMCG & Corporation to Politics
- Case Study: Pengalaman Gagal dan Berhasil